drink has become a daily leisure enjoyment, and the development of diversification so that consumers choose more. Now the most popular in the market is vegetable drinks. In recent years, the annual output of soft drinks in China increased by an average annual rate of more than 20%, reaching a total of about 13000000 tons. At the same time, the growth of production, varieties are becoming more diverse, to provide consumers with a choice. The variety of beverage in our country has been developed from a single kind of soda water into eight categories, such as carbonated drinks, fruit juice drinks, vegetable juices, milk drinks and so on.
The consumption of
2013 packaged drinking water dropped sharply, and the beverage of fruit and vegetable 10493, an increase of 5.6%; consumption of carbonated drinks and functional drinks declined slightly, were decreased by 1.7% and 1.9%, however, the actual consumption of bottled water, tea drinks and carbonated drinks are still optimistic than predicted. This shows that the consumption of beverages on the alternative, and fruit and vegetable juice drinks on the traditional water, beverages, the slow process of substitution, the impact of competitive products is not strong.